The 4 Keys
To a Killer Cover Design
Associate Art Director
Learn the keys to successful cover design from a design expert.
Your book cover is often the most powerful marketing tool to help grab a reader’s attention at bookstores and online.
Jason Heuer, Associate Art Director at Simon & Schuster, reveals how to create eye-catching covers for fiction and nonfiction books, by walking you through examples of his most recent work. Whether you plan to pay a designer or to make your own cover, you shouldn’t miss this event!
Examples of good visual references and other creative guidelines to provide for the designer
The three basic design solution approaches
How the design process works between author and designer
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